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+15 000 HAPPY CUSTOMERS

An instant upgrade to almost any meal with the extra nutrients of powerful superfoods combined with natures most intense colors.

Healthy + fun =

Rainbow Superfoods

This is why you will love our Rainbow Superfood Colors.

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Powerful health benefits
Each product is selected for their unique nutritional profile.


🌈 Crazy vibrant colors
We have searched every corner of the world to find the strongest natural pigments.


🐟 No fishy taste
Our products are taste free, that makes them perfect for adding to smoothies and foods.


🌱 100% vegan & natural
All products are sourced directly from mama nature = no fillers or additives.

Health + fun = true

New recipes weekly

Breaking the norm

Not your traditional health food company

Many companies make us feel bad about who we are, as a tactic to sell us quick-fixes and unrealistic miraculous results.

We strongly disagree with that way of business, and believe there is a better way to help you live a long and healthy life.

We are here to inspire and empower you. To challenge you to have more fun with your food and to see where your creativity will lead you!

Read our story